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Cerha, J. (1973a, September 01). The discovery of the division of information labour in the technological society by means of secondary analysis. ANA - ESOMAR. Retrieved April 30, 2024, from
Cerha, J. (1969a, June 15). People interest as a basic criterion in market segmentation and the integration of research. ANA - ESOMAR. Retrieved April 30, 2024, from
Cerha, J. (1968a, June 15). Mass communication of political arguments. ANA - ESOMAR. Retrieved April 30, 2024, from
https://ana.esomar.org/documents/mass-communication-of-political-arguments